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Merial Parnell Pharmaceuticals Zoetis

Review 2016: The race to the top of the digital tech space is survival of the fittest

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Digital technology has fast become a hot topic in the animal health industry, especially in the last 12 months as more digital-focused start-ups come to the fore and adoption of this technology picks up pace. Animal Pharm analyst Sian Lazell looks at a year of innovations and data.

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