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Report underlines shifting trends of 'new school' pet ownership

Unfenced Animal Health Experts, a division of US-based JNA Advertising, has co-compiled a report, Pet Owner Paths, alongside Merck Animal Health and Kynetec with the intention of learning more about the differences between "new school" and traditional pet owners. Animal Pharm analyst Daniel Willis met Karen Padgett, president of Unfenced, to talk about the report's findings.



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